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  Database Marketing Services

Database Marketing means leveraging your existing house lists—as opposed to increased spending on advertising and public relations. Vogel Marketing Solutions can help you communicate effectively and efficiently with every customer, prospect and suspect.

Database Marketing also means maximizing your Email Marketing efforts, by improving the relevancy, timing and analysis of your email efforts.  Email Marketing provides the best return on your marketing investment.

Vogel Marketing Solutions can help you develop a Master Database of your key targets that is rich in details and segmentation, allowing you to stay in front of your audiences with more frequency and relevancy.

What are the benefits of a well-planned and managed Database Marketing effort?

  • Reduce spending on advertising, event marketing, and other costly lead gen activities.
  • Reduce the workload on your sales team in managing suspects and cold/warm prospects.
  • Increase the frequency of communications with "drip marketing".
  • Improve the relevancy of communications with a highly-segmented, updated and appended database.
  • Sharpen the focus of your sales team on the best-qualified prospects and opportunities.
  • Accurately measure your marketing investment, and alter future actions based on analysis.
Call me at 717-368-5143 to arrange a meeting to discuss your needs, or email me now at Mark@VogelMarketing.net.
     
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