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Benefits of an E-Newsletter from Vogel Marketing Solutions If you currently are sending e-newsletters—or believe an e-newsletter program will help your bottom line—will your system reliably provide these services? Subscribe and Unsubscribe Management Recipients can unsubscribe through one-click from your email campaign or through integrated web forms. Integrated Bounce Management Our bounce management system has the ability to determine hard bounce versus soft bounce, and it will also break the bounce down further into 12 different categories allowing us to get a clear understanding of your exact bounce activity. This system also includes a feature that will reset a recipient's bounce count to zero if that person opens or reads a message. This feature is helpful in keeping list churn low by falsely removing recipients due to bounces from a content filter. List Hygiene This system automatically fixes common misspellings and syntax errors within an email address. Typographical errors such as alo.com, hotmall.com, and comcast.com are all automatically fixed. Learn more about my List Management Services >> Global Suppression System for CAN-SPAM Compliance The CAN-SPAM Act of 2003 mandates that marketers must not send email campaigns to anyone who has previously unsubscribed from their lists. Because many marketers utilize several lists across their entire company, it is important to have a system that manages unsubscribes across the enterprise. Our system fulfills this need through a robust set of features that flag unsubscribers across multiple lists. Learn more about my commitment to deliverability and CAN-SPAM Compliancy >> |
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| Copyright © 2009 Vogel Marketing Solutions LLC | 255 Butler Avenue | Suite 201-B | Lancaster PA 17601 | 717-368-5143 VogelMarketing@verizon.net | www.VogelMarketing.net |