• email marketing
  • how can we help your company?
    • if you currently manage in-house
    • if you do not use email marketing
    • if you are an advertising agency
  • strategic planning
  • design and copywriting
  • campaign management
    • email tracking and analytics
  • email marketing roi
  • list building & management
  • resources
• social media
  • ourtsource your social media
  • b2b social media marketing
• internet marketing
  • website design samples

We can provide the complete range of creative services to ensure successful email marketing campaigns.

• HTML Email Design: We will create the graphics for your email marketing campaigns that will be true to your brand and optimized for maximum opens and click rates. Although I am an award-winning graphic designer with extensive experience as a creative director, I design with your ROI in mind — NOT winning design awards. In fact, plain text-only emails perform best for some clients.
• Copywriting: We will help distill the message to its essence, and ensure the call-to-action is clear. We will create separate content for each segment of your target audiences to ensure relevance to their world.
• Subject Lines: the most important part of the creative. We will develop a library of subject lines for A/B or multivariate testing.
• Landing Page Development: it's critical that the landing page reflect the message of the email — rarely should the recipient be sent to the home page. We can create customized landing pages that are designed to convert a click into a sale.
• Offer Development: We can help you create relevant offers that will help drive desired actions, including whitepaper authoring, coupon creation, affiliate development and so on.